The development of artificial grass has been more than 40 years old. It originated in the United States and was introduced into China in the 1990s. The artificial grass market was monopolized by European and American companies at that time. Some international well-known enterprises in this field have firmly controlled the international artificial grass market by virtue of their superior technology research and development capabilities.
On October 17th at the “CGG Global Partner Forum” for artificial grass held in Huai’an, Jiangsu, the most authoritative AMI market research organization in this field released industry-related data. The top 10 companies in the industry share a market share of close to 50%. The co-created exclusive 13%. Wang Qiangxiang, general manager of Jiangsu Co-Created Artificial Turf Co., Ltd., briefed reporters on the company’s growth history. As early as 2002, Wang Qiangxiang and his brother Wang Qiangzhong operated the teaching equipment business. During the contact with the school, they found that some schools with good conditions began to paved artificial turf. They felt that this was a huge market with great potential. In 2002, the first artificial grass production line was imported from abroad. “At that time, the factory had only a dozen employees, but since then, we have imagined that in the future it must be a FIFA supplier.”
After 10 years of unremitting efforts, in 2013 Jiangsu Co-created officially became the FIFA global preferred supplier, and it is also one of the only 9 FIFA recommended suppliers in the world. The company has trade relations with France, Spain, Australia, Peru, Vietnam and other countries, and its products are spread over more than 70 countries and regions. Many clubs, including Premier League giants Chelsea, are users created by Jiangsu.
In order to improve R&D and innovation capabilities, in the past few years, we have established long-term cooperation with famous universities such as Nanjing University and Zhejiang University as well as FIFA-designated ISA laboratories; established modern production workshops, purchased the world’s most advanced technical equipment and Experiments and testing equipment, using the most advanced technology in the world, make the company’s independent research and development and continuous innovation capabilities always at the forefront of the industry. At present, it has a number of national patents, of which artificial grass silk technology has filled the blank of domestic independent R&D and production of artificial grass fiber…
Not long ago, the State Council issued the “Several Opinions on Accelerating the Development of the Sports Industry and Promoting the Consumption of Sports,” and upgraded the national fitness program into a national strategy aimed at further accelerating the development of the sports industry and promoting sports consumption. To achieve this goal, providing more sports venues and leisure venues for national fitness will become a top priority. Especially in China’s campus sports, artificial grass usage is much higher than natural grass. Wang Qiangxiang believes that with the promulgation of the national policy on favorable policies for the sports industry, it will bring more room for the development of the artificial turf industry.
In the next life cycle, what will we see in the artificial grass industry? We did not find the answer in the CCG Global Partner Forum. This is a suspense, one, two, or three of the suspenseful solvers, and it may also be possible to create the market value of world-class companies in the domestic market because of spurt market demand and favorable incentives from policies.
We are a total solution provider integrating the production, sales and service of artificial grass.
